Rosehip ‘the ugly duckling’ of the world’s shrubs
A popular active ingredient that is essential to the Soberbia Luxury formula. Until recently, the ‘rosa mosqueta’ rosehip was considered by the agricultural world to
On my journey around the world selecting the active ingredients for Soberbia Luxury cream, I discovered, at an altitude of two thousand metres in the remote mountains of Taiwan, the “Cow Zhang” mushroom.
A mushroom that, due to its high cost, only wealthy people take in the form of dehydrated powder as a preventative as part of their daily routine.
It is used in Asian medicine for the prevention of all kinds of diseases but also has impressive antioxidant properties: it has sixteen times more antioxidant than Vitamin C.
Without hesitation, I selected this miraculous mushroom, prepared all the necessary documentation for its importation, and added it as an active ingredient to what would become the most complete anti-ageing formula yet to exist in the world.
For the first time, we have incorporated this wonder of nature, and of Asian medicine, into European cosmetics.
Welcome to the extraordinary journey I undertook in 2008, a 5-year walk around the world to complete a very personal and ambitious project: a relentless search for the most extraordinary ingredients on our planet to create a sublime and exceptional formula. I would like to share my experience, my adventures, my successes and also my failures.
A popular active ingredient that is essential to the Soberbia Luxury formula. Until recently, the ‘rosa mosqueta’ rosehip was considered by the agricultural world to
Spain is the country with the most vineyards in the world, so it has a very close relationship with grapes. I chose grapes as an
It has long been observed that the hands of workers who farm snails for culinary use tend to bein perfect condition and that any small
